Claudia Wingrove A2 Portfolio

The mind map underneath portrays the general outfit and atheistic I want the dancer to be featured wearing in the dancing part of my music video. The clothes fit a hip-hop/ modern style which  correlates with the style/ genre of 'Beautiful People' by Chris Brown.

Initial Idea 3

Idea 3:

This idea bounces off Idea 2, using both the choreography filmed of Dan at a basketball court and the non-professional clips filmed by a secondary camera, which shows myself and Millie filming in and out of takes, this creates a more personal style of filming and editing.
Aside from the dancing clips, there will be a linear story line following through the music video, I will include both professional and non-professional clips with Dan along with the professional clips following the storyline in and out of context to create the third person narrative.

• Professional dance clips.
• A linear story line following a dance choreography.
• The colour will be made more saturated and brighter.
• Linear story line will follow a journey of traveling (a theme used in the original edit of 'Beautiful People' by Chris Brown) and will (and idea) end up at a skate park, which will link the locations between the dancer and the story line.

In the footage below, I have linked clips of some of the choreography created by the dancer. The clip on the left is a static mid shot, capturing the movement of the dancer jumping a twist movement in the air. Contrary to this clip, the footage on the right shows the camera is moving with the dancer in a smooth and controlled hold while capturing the dancer moving downwards. The opposing hold on the camera (static and moving) will separate the flow on the music video.

Initial Idea 2

Concept 2:
The second concept I might follow up for my music film to 'Beautiful People' by Chris Brown, is one that follows the organisation and professional filming of a dancer and his choreography. Within July, myself and a friend that has been studying media throughout her GCSE's and into College helped me film a choreographed/free styled piece, danced by a professional hip-hop, freestyle dancer, Dan. 

• Clips will show professional and non professional clips of Dan dancing. This will follow the concept of the music video: showing the development of the film.
• Enhance the colour on the professionally filmed clips, this will separate the two sets of footage.
• Sharp changes between each clip and footage will work with the rhythm beat of music.
• Possible use of audio from clips to create a difference between the non/professional clips.
• General outcome will be a dancing video that follows the concept of a camera behind a camera, this will create a duel narrative within my music video.

These are two clips that will be used for both the professional and non-professional filming footage. The top clip shows the dancer swinging on a bar, though out of character from the dance choreography, the camera follows the momentum of his body moving which will create a contrasting effect between the still shots on the dancer dancing and the non-professional clips.

The second clip is a takeaway shot following the dancer entering the basketball court. This is filler footage and will feature slightly later in the music video to portray the development of the filming and how the dancer came to be in the basket ball court.
Because of the blue metal and greenery surrounding the basketball court, the footage has a natural darker tone to it. I relied on natural lighting which effected the lightness of the footage.

Planning: Initial Idea 1

Idea 1:

Splits between two story lines, one would be following my family around London (a day out) which will then cut between that footage and one from a party, I will create a jagged effect with the party, overlaying blue filters on top to separate the two story lines.

The music video will start off by following family around in London, using fillers such as monuments and feet walking. I will bring in aspects of the party, and then throughout music video the party scenes will gradually grow and appear more often until the three-quarters of the way through the music video will be all about the party.

• The clips will work and change with the beat of the music.
• Opens with mother and daughter, portraying general beauty standards.
• Follows family around London.
• Darker clips of party will feature, some of the footage would be sped up.

For part of my music video I wanted to include a dance choreography. I began to make ideas and plan on what could fit in well with a R&B/ soul theme (which is the genre of the music I will be filming for). 

I chose to film the dance choreography at a basket ball court which is both a retro and modern in design.

Part of my location will feature the dancer, filmed at the basket ball court in Adderbury and the rest of the clips will feature a linear storyline following a group of people from Banbury to Oxford where there is a skate park and I will film them at the ramps. At these ramps I will be able to capture close up, in and out of focus shots and slow motion action shots which will help to represent my genre of music and will tie in with my first location, being at a basket ball court.

The linear storyline throughout the music video will feature the movement of the trains, professional still shots and less professional-take out of character- styled clips. The storyline will also feature shots of me filming or walking with the group as one of the main ideas for the music video is for it to un-intentionally follow myself filming and also being in the 'moment' other than just being behind the camera (a camera within a camera concept).

LONDON

The OCR specification listed a wide variety of choice for our A2 coursework, from making a music video to a newspaper; visual and physical options. For this piece of coursework I have chosen to create a music video, supporting this idea by also creating an album cover and magazine advertisement. 

Last year for my AS coursework I was working with another person, while this year I have decide to work by myself. I chose this path for myself as I felt that last year I could have improved more if I had worked individually, as there would have been more one on one lessons with my teacher rather than figuring things out with my partner and only relying on each other. By working with myself this year, I can develop my organisational skills and independence off from what I learned last year. Having a partner for my AS coursework pushed me to increase my organisational skills as not only did I have to figure out times and dates for myself and my partner to meet up, but also for the person we were filming with, which only created a small and specific amount of time we could ever film between.

Last year for my AS coursework I filmed a two minute opening to my film, I didn't want to carry out with that idea and I have chosen (mentioned above) to film for a music video. I chose this medium because I can personally relate more to a music video than a short film or two minute opening to a film. When choosing the music to film for I had to keep multiple things in mind; how many people I would want to film with/ who is more possibly available to feature in whatever I film, will it follow a linear story line? I did some research and watched allot of music videos with ranging genres to see how the artists interpreted their own music and how they wanted tot portray it. The content varied from showing a linear story, some featuring and others not the artist, just being a dance video and others featuring allot of metaphorical meanings.
With multiple different influencers I began to get an idea for what content I might want to feature in my future music video. With music the meaning can be interpreted in different ways, while with a film it is very structural and 'one routed'.

From last years final product I have improved my editing and filming skills I did this by filming and organizing extra trips with my family to London, parties and skate parks. Alongside this  I used online footage, such as dance choreography's and other clips used in non copy-written music videos, to practice my editing by make my own music videos through the editing platfrom 'Premiere'.

Unlike last year, I am using two cameras to film any footage, this not only helps me in collecting more footage but enables me to save time and practicality.

Ancillary 1- Digipak Design

I have chosen to create an Album Cover for my first ancillary because it will allow me to create a 'face' for my music video. With album covers an artist is able to create a unique piece that will cover the whole meaning of their album, or of something that represents themselves. Examples of this is  Beyonce's most recent album release, only consisting of a side angle of Beyonce looking down, her face masked by her arm with the title 'Lemonade' overlapped on top, while The Weeknd for his album 'Starboy' uses bold contrasting graffiti colours (red, blue, yellow and black) which are also colours that follow him throughout his music videos for this album, creating an on-going theme for him.

Current Inspirations:

Ancillary 2- Poster Advertisement for the Digipak

I want to design a Magazine Advertisement for my music video because it will help to develop my skills in designing. One of my other A-Levels is Art, and for work experience I have designed three prototype websites for the fashion company which went really successfully. Like the Album Cover, designing a magazine advertisement for the album will allow me to present the way I want to portray the album/ song to the public.
To design a layout and look for the final product I need to start planning for all of the content in the actual music video so that I can decide on colours and themes that will be used for the magazine advertisement as it would have to be a running theme throughout the music video/ album.

Current Inspirations:

In this post I analyse my Pitch Feedback:

The pitch feedback was very positive, everyone participated in wanting to help me choose which of my three ideas would be best to follow up with, improve or change slightly. Bridey and Sophie both agreed that the second idea was the best to follow through with as it seemed to be a "more malleable idea and that you can do a lot more with it than the other concepts." I stated at the beginning of my pitch that I wanted to follow through with either my second or third idea as they both will feature choreographed dance clips.

My first idea was based off an idea I had earlier in the year, and I collected footage for it to experiment with to allow myself to figure out whether it was an idea I wanted to follow through with.
My third idea was then favourited by the majority of the class, "It's more intricate and there's a lot more you can do with it" "I feels like it gets to us on an emotional level" "Yea and in terms of the cinematic elements as well-" "-...it tells more than just one story, it tells a thousand you know, 'who's that behind the camera?" both Navid and Sabil speak.
"It's different, not many people do that they just focus on one camera-" "be more interesting" "-yea, its sort of like an original idea" both Eleanor and Sophie mention.
Over all the class agreed that my third idea was the best one to follow through with as it was the most malleable idea that could work with any linear storyline I chose to film along side the choreographed filmed clips.

Within these two clips I used footage from the internet to create a story line influenced by the lyrics to both of these songs. Within my previous post following the filming I did for the song 'River' by Leon Bridges, I wanted to work on, and experiment with editing. Within my work I believe it is crucial for the footage to work alongside the song in harmony and that is why a lot of the footage found in music videos change with the beat of the music or a crescendo or diminuendo in the pitch and tone of the music. I applied these ideas to these music videos I created by focusing on the editing father than filming my own footage.

The top clip was influenced by current affairs in the media and both living and past influences that left a huge public impression due to the choices they made and/ or what message they expressed through their own work. I played with colour, changing the saturation of clips to a create stronger effect.

The bottom clips follows the journey of a couple falling in love and a filmed choreography done to the music I edited to. I changed the footage of the dancer to black and white so that the light and dark contrast became more visible and to show a separation between the two story lines. I cut up the footage filmed by 'Toe to Toe' and distorted the time and arrangement of the clips. I did this by reversing clips and changing the speed of the clips.