Wednesday, 14 March 2018

Ancillary 2: Advert Design Variations

I chose this image from a section of my music video. This image of the character is powerful and represents the lyrics of the song and what my music video symbolises perfectly. The character is turned away from the character, although in the right and left images it appears that the character could be facing either forwards or backwards. Black and White and the general aesthetic of inverted colours, create a powerful contrast which separates the character from the background. The turned back symbolises the emotional turmoil the character in my music video is feeling. It also represents the underlining meaning behind the lyrics of the song 'Bruises', the loneliness and loss of love, and the general solemn tone created throughout my album.       

These images were developments of my final idea, I wanted to expand on the design to compare and receive a visual response. These variations are too harsh and high in contrast to the point where the colour distracts from the actual design behind the image. I inverted the background colours and the shadowing of my character to experiment with the title fonts and how they change when the colour of the background and the foregrounding silhouette of a man swap over.